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The Power of Social Sales – Becoming a Brand Ambassador

From the passion for creation to creating dreamy content and to showcasing your creations – These are some of the steps of the life of a Content Creator or Brand Ambassador.

Sharing what we love and what we believe in with friends is the best and most rewarding way to share a product and or a service. Let’s be honest, the human being comes from a place where we need to share our experiences because it is normal to share life. What Social Media has done to this common behaviour was to break barriers and allow communication and life participation through creating a space where all of us can share with like minded people also known as Tribes. We can now share our content through pictures and communicate across continents without words.

Delivering content and honest reviews can transform your word of mouth into a very valuable information.

In the past, big marketing companies held the power in the world of advertising. Now Influencers and bloggers have stepped in and proved to be more than amazing marketers we are also models, photographers, writers, reviewers, and so much more.

What brands have realised is that we Bloggers and Influencers are not only incredible multitaskers, but also because we have to protect our names and integrity, and in order to do that, we must be reliable on what we say, sell and or show. So we changed the world of advertisement.

We have stepped into the world of advertising and created our own amazing advertising platforms such as our Blog websites, Instagram, Twitter, Tik Tok, etc… into places where people who love us, love what we do and love what we stand for can resonate with us. What we believe and share can turn visitors into loyal followers who trust us, so we will do whatever it takes to keep the trust strong and the following growing.

The way we advertise goes beyond a pretty face on TV telling others what to buy, well Influencers and Bloggers actually try the products, visit hotels and locations to give their loyal followers accurate review of their own experience. We photograph amazing shots, we also edit our images, create videos and many of us edit them too. The work behind the images is not fully disclosed as there is a lot of work that can take weeks for one campaign.

HERE IS A GREAT GUIDE FOR DRIVING BRAND ADVOCACY IN 2021. 

Finding your niche is a good way to get started so you can channel all your content in that niche and it is easy to create content you love based on your passion.

A good example of niche is this article on

CHANEL CARTELL & STEVO DIRNBERGER – Their Niche is TRAVEL.

However, you can also have a broader approach like me as a Lifestyle Influencer and Blogger which gives you an opportunity to work with several brands like Beauty, Travel, Fashion, Health and so on.

So, are you ready to become the next Influencer? New creators are born every day from the magical world of imagination and art. The Influencer World is waiting for you to add more sparkle and more magic into the world of Creators and Social Sales.

If you are ready – WELCOME TO THE TRIBE OF CREATORS.

Disclaimer: Sponsored Content – Although this article was sponsored, the views and opinions expressed on this post are purely my own.

Fashion Stylist Fashion Lifestyle Travel Blogger

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Miriam
2 years ago

Wonderful post and so very true. We are the new media, the new influencers because we’re coming from a place of authenticity. I love the fact that all of us are creators and have the power to be, not only the best version of ourselves, but be able to share it with the rest of the world. You do that so beautifully Cris. Keep creating and shining your gorgeous self. Much love. xx 💜

Allie Mackin
2 years ago

I know I use to work in publishing and I am currently rewatching Ugly Betty and it is crazy how much has changed, but it has. I get temped to buy things via YouTube.

Allie of
http://www.allienyc.com

Cris Santos
2 years ago
Reply to  Allie Mackin

Awesome yes things are changing fast and it is amazing to watch thanks darling Have a lovely week Cris

jodie filogomo
jodie filogomo
2 years ago

It has been amazing how we are now the marketing for companies. I think it’s fabulous to see all kinds of women using different products this way.
OXOX
Jodie
http://www.jtouchofstyle.com

Cris Santos
2 years ago
Reply to  jodie filogomo

I totally agree with you It is incredible indeed Thanks a million Cris

Naya
2 years ago

You’ve made so many interesting points in this post, Cris! Thanks a lot for sharing xx

Naya
http://www.nayatilly.com

Cris Santos
2 years ago
Reply to  Naya

Thanks a million Naya. I am glad you liked it Have a wonderful day Cris

Kathrine Eldridge
2 years ago

I love sharing what I love and I think it’s so good that brands are finding ways to have a unique mix of ambassadors.

Cris Santos
2 years ago

Me too So true I think there is space for everyone. Let’s keep sharing the best content possible. Much love Cris

Jennifer
2 years ago

This is so true!! Thank you for sharing!

Jennifer
Curated By Jennifer

Cris Santos
2 years ago
Reply to  Jennifer

My pleasure darling and thank you so much for being here. Much love Cris

Margot
2 years ago

It’s crazy to realize how marketing and communication changed over the last years. And this is true it makes it a lot more reliable when you see an influencer promoted something than when you see the commercial at the TV or in the streets.
xx
Margot
https://troughthepasturesofthesky.com

Cris Santos
2 years ago
Reply to  Margot

So true this is us Brand Ambassadors making it all real and reliable. Thanks darling Cris

Carrie @ Curly Crafty Mom

This is all so true and I feel bloggers are who I go to myself to find out about the latest products that really work, etc. Thanks for sharing this!

Carrie
curlycraftymom.com

Cris Santos
2 years ago

Yes when I need something I read reviews from my amazing community of bloggers and brand ambassadors because we know we will get a honest review. Thanks darling Cris

Lovely
2 years ago

I completely agree with this! I will look for a review from my fellow bloggers than an advertisement for my purchasing decisions!
xoxo
Lovely
http://www.mynameislovely.com

Cris Santos
2 years ago
Reply to  Lovely

Love it! I do the same. It is great we can rely on bloggers and Brand Ambassadors. I love that we are creating an industry of genuine reviews. Thanks a million Have a wonderful day Cris

Omaye
2 years ago

This is so apt! You’re multi talented and very skilful! The pendulum has swung and now social media influencers including bloggers are the movers and shakers. Content creation will always be king.
xxxx

https://ooomaye.com

Cris Santos
2 years ago
Reply to  Omaye

Thank you kindly darling And yes I totally agree with you. Let’s make advertisement real and reliable. Have a fantastic day Cris

Sophie
2 years ago

It’s so interesting to see how things have changed, and it feels very strange to be a small part of that media. But it’s so true, I always google reviews of products/ brands before I buy them these days.

Cris Santos
2 years ago
Reply to  Sophie

Thank you for the lovely comment Yes many are turning to bloggers and brand ambassadors to truly get a honest review Have a wonderful day Cris

Via Singh
2 years ago

Such a fabulous post. You are absolutely right, how things have changed. I feel proud to be a tiny part of that influential community of bloggers. Thanks for this lovely post Cris. 🙂

Via | https://glossnglitters.com

Cris Santos
2 years ago
Reply to  Via Singh

Thank you so much I am very proud of it too Have a wonderful day darling Cris

Sugar Lane
2 years ago

What an interesting post, thanks for sharing!
S

Cris Santos
2 years ago
Reply to  Sugar Lane

Thank you so much for the feedback Cris

Radi
2 years ago

This is so fun and also a lot of responsibility. Love working with brands that you truly enjoy and use yourself.

http://www.fashionradi.com

Cris Santos
2 years ago
Reply to  Radi

Thank you so much darling Me too I love it Have a wonderful day Cris

Meira
2 years ago

Great post!

Thanks for your comment on my blog 😉

Ashley
2 years ago

I definitely rely on the testimony of bloggers I trust!

-Ashley
Le Stylo Rouge

Baby Boomer Super Saver

Yes, I definitely have a special circle of bloggers I turn to for trusted advice.

Elegant Duchess Fashion and Lifestyle

I think it’s great that companies think outside the box and use ambassadors to share their products. I love sharing my fave products that I genuinely love and have been using for years xx
Elegant Duchess xx
https://www.elegantduchess.com/